Based on the somewhat data I have so far from Twitter, Facebook, LiveJournal and its clones, blogger and bebo, the Melbourne Victory are one of the most popular teams in Australia. They are only behind Collingwood Magpies, Carlton Blues, and the Queensland Maroons. A lot of this is attributed to the 46,620 people who list the team as an interest on Facebook and 1,432 people following the team on Twitter.
So far, only 28 teams have been looked at on blogger and here, the Victory fall in the middle of the pack with only 11 people listing them as an interest. Most of the sampling on the network has involved the AFL and Queensland based teams. Teams ahead of the Victory include Sydney Swans, Collingwood Magpies, West Coast Eagles, Adelaide Crows, Brisbane Broncos, Brisbane Lions, Geelong Cats, and the Western Bulldogs.
What does this small community look like? Of the eleven, nine list their country of residence. Of these nine, eight are Australians and one is likely an Australian who is currently traveling the United States. Of the nine Australians, seven list their state of origin and they are all from Victoria, six listing Melbourne as their home and one listing St. Kilda as theirs. This is a team that draws, at least on blogger, from where it is based and does not have a larger, national following.
Seven people list their age. For mean, median and mode, age is the same: 22. This is a relatively young fan community, especially when compared to a few of the AFL team communities on blogger. The community is also a more likely to be male with 6 people identifying as male, 3 identifying as female and 2 not identifying. Between the Adelaide Crows, Brisbane Broncos, Brisbane Bullets, Brisbane Lions, Carlton Blues, Collingwood Magpies, Essendon Bombers, Fremantle Dockers, Geelong Cats, Hawthorn Hawks, Melbourne Demons, and North Melbourne Kangaroos communities, only the Carlton Blues, Collingwood Magpies and Geelong Cats communities have a smaller female fanbase.
It will be interesting to see how this community eventually compares to other A-League teams on the network.