Posts Tagged Facebook

Popularity of Australian sports leagues across various social networks

Posted by Laura on Saturday, 13 March, 2010

I’ve been checking the number of people who list a team as an interest across a number of social networks.  Yesterday, for networks where I had information on 215 teams I have on my list, I added together the number of people who listed a team as an interest in various leagues.  I got the following table.

League Total DW DJ JF IJ Blurty Inksome CrazyLife LiveJournal Blogger Facebook Twitter Gaia Online
AFL 266883 7 3 4 13 7 1 5 613 168 239480 26582 1
AFL Canberra 2 1 1
A-League 73559 90 44 69060 4363 2
ANZ Championship 2200 5 860 1335
Australia Athletics 83 83
Basketball Australia 326 326
Brisbane Netball Association 21 21
Claxton Shield 1615 1580 35
Commonwealth Bank Trophy 3 2 1
First class cricket 34573 1 1 3 29 22400 12140
Gridiron Australia Nationals 66 66
NBL 7899 1 1 1 30 5 4220 3641
Netball Australia 1651 1580 71
Netball New South Wales 22 22
NRL 180242 7 7 2 8 411 78 167585 12138 6
NSW Premier League 316 1 4 311
Plenty Valley Netball Association 20 20
Rugby League/State of Origin 61519 1 1 18 61320 179
Super 14 49838 1 1 1 85 5 37460 12284 1
VFL 208 3 1 204
Victorian Amateur Football Association 1 1
WNBL 38 9 29
Women’s Flat Track Derby Association 760 760

Interesting to see what networks have what populations.  The WNBL is only really an interest on 2 networks while the AFL is present on every network.  These networks all have different population sizes so total numbers is really apple to oranges in some ways.  I then decided to rank the leagues by how popular they were on each network.  The most popular league ranks 1, the next most popular league ranks 2.  If there is a tie, they share the same rank.  The results of that are in the following table:

League Blogger Blurty Crazy
Dreamwidth Dead
Facebook Gaia Online Inksome Insane
Inksome Live
Twitter Average
Total people
AFL 1 2 1 1 2 1 3 1 1 1 1 1 1 1.30 266884
NRL 2 1 1 1 2 1 2 2 4 1.77 180242
First class cricket 3 2 6 1 1 6 3 3.14 34574
A-League 3 3 2 3 5 3.2 73559
Super 14 4 3 3 3 5 3 4 2 3.37 49838
NBL 4 3 3 3 7 5 6 4.42 7899
Rugby League/State of Origin 3 4 2 7 11 5.4 61519
NSW Premier League 3 10 9 7.33 316
AFL Canberra 2 13 7.5 2
Basketball Australia 8 8 326
ANZ Championship 10 9 7 8.66 2200
Commonwealth Bank Trophy 6 12 9 3
VFL 6 11 10 9 208
Netball Australia 8 13 10.5 1651
Women’s Flat Track Derby Association 11 11 760
WNBL 8 16 12 38
Claxton Shield 9 15 12 1615
Australia Athletics 12 12 83
Victorian Amateur Football Association 13 13 1
Gridiron Australia Nationals 14 14 66
Netball New South Wales 17 17 22
Brisbane Netball Association 18 18 21
Plenty Valley Netball Association 19 19 20

This table is a bit more interesting.  Across most networks, the AFL is the most popular league.  The NRL is the second most popular league.  First class cricket, compromising state cricket teams, is the third most popular.  The A-League and Super 14 are close behind.  When you get down near the bottom, patterns become interesting.  The WNBL is not as popular as Women’s Flat Track Derby Association.  This is largely a result of the large number of fans on Facebook.  AFL Canberra is also more popular than the VFL.  This is because of the high rank on JournalFen. lists the attendance by league for six Australian sports leagues in 2009.  I cannot find a better list of attendance data for Australian sports league, especially the minor leagues.  That makes the rest of this analysis a bit problematic but moving forward anyway… This data is then put into the following table:

League Average rank Total people Total attendance 2009 Average attendance 2009
AFL 1.30 266884 6370350 36195
NRL 1.77 180242 3084481 16065
Super 14 3.2 49838 2021376 21504
A-League 3.37 73559 1166966 12966
NBL 3.14 7899 644976 3665
First class cricket 4.42 34574 308590 18153

For total number of people attending during the course of a season, it certainly seems to track with the average league rank on the social networks in this sample.  Total people and total attendance seems to track some too.  I ran the correlation to confirm these observations:

Total attendance 2009 Average attendance 2009
Average rank -0.892632665 -0.511836009
Total people 0.949552518 0.769754845

Total attendance does correlate meaningfully.  Average attendance isn’t as meaningful but the correlation is still relatively strong.  There is a relationship there.

I’ve found that similar relationships exist with American baseball teams.  The issue of course is: Cause and effect.  Does high fan attendance lead to more fans listing their teams as an interest on social media? Or does becoming interested in a team on social media sites lead people to attending games?  It feels like the first but I have no evidence either way.

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WNBL on LiveJournal and bebo

Posted by Laura on Thursday, 11 March, 2010

After I finished with my Yahoo!Groups look at the WNBL, I decided to look at the WNBL on other services.  They included LiveJournal, bebo, orkut, blogger, Facebook, Dreamwidth Studios, InsaneJournal, Crazylife, scribbled, JournalFen, blurty,  and DeadJournal.   Only LiveJournal and bebo had people listing a WNBL team as an interest.  Some of these teams have corporate names and possibly spelling variations.    We tried to use those variations to make sure that everyone who included them as an interest was included.  With the Australian Institute of Sports WNBL team, it is possible that some individuals aren’t interested in the team but rather the Institute itself.  (Which is pretty cool based.) The following table was produced when the search was completed:

WNBL fans on bebo and LiveJournal

Service Team Username Last updated Gender Age Year of Birth City State Country  
bebo Adelaide Lightning Olivia Smith   Female 31   Adelaide South Australia Australia  
LiveJournal Adelaide Lightning t2incorporated 171 weeks ago     1988 Brisbane Queensland Australia  
LiveJournal Adelaide Lightning abster7 265 weeks ago       Adelaide South Australia Australia  
bebo Australian Institute of Sport Rayno Ellis                
bebo Australian Institute of Sport Chris Roper   Male 22   Sydney New South Wales Australia  
bebo Australian Institute of Sport Blair H   Male 21   Bendigo Victoria Australia  
bebo Australian Institute of Sport Sam Pickett   Male 25   Noosa Queensland Australia  
bebo Australian Institute of Sport Lieke Schaap   Female 18          
bebo Australian Institute of Sport Daniel Walker                
bebo Australian Institute of Sport Ben Hall   Male 25   Adelaide South Australia Australia  
bebo Australian Institute of Sport Lauren Jackson   Female 28   Albury New South Wales Australia  
LiveJournal Australian Institute of Sport erg_grrl 183 weeks ago       Los Gatos California United States  
LiveJournal Australian Institute of Sport x_roxysnow82_x 282 weeks ago       Dundee Illinois United States  
bebo Bendigo Spirit Lisa Clark                
bebo Canberra Capitals Lauren Jackson   Female 28   Albury New South Wales Australia  
LiveJournal Canberra Capitals beloved_zara 1 week ago           Australia  
LiveJournal Canberra Capitals amyfoxyfox 2 weeks ago     1990        
LiveJournal Canberra Capitals the_seether_is 130 weeks ago     1984 Brisbane Queensland Australia  
LiveJournal Canberra Capitals kristenvealfan 176 weeks ago     1982 Canberra Australian Capital Territory Australia  
bebo Dandenong Jayco Rangers Vanessa Lacey                
bebo Dandenong Jayco Rangers J-E-S-S                
bebo Logan Thunder Loganthunderisda   Male     Logan Victoria Australia  
bebo Logan Thunder Logan Thunder - Mens DLeague   Male            
bebo Logan Thunder Laura Mc Dermott   Female 22   Lismore New South Wales Australia  
bebo Logan Thunder Patty                
bebo Logan Thunder Scotty   Male     Logan Victoria Australia  
bebo Logan Thunder Emmyy                
bebo Logan Thunder Leisa C                
bebo Perth Lynx Tash Nichols   Female 18   Perth Western Australia Australia  
bebo Perth Lynx Liam Dunn Kellock   Male     Perth Western Australia Australia  
bebo Sydney Uni Flames Vlad Alava   Male            
LiveJournal Sydney Uni Flames lelak 8 weeks ago     1975 Sydney New South Wales Australia  
bebo Townsville Fire Rebecca   Female 20   Townsville Queensland Australia  
bebo Townsville Fire Reece Dowleans   Male 21   Townsville Queensland Australia  

The places were then put on a map.  The only hiccup was Noosa, Queensland.  It was skipped.  The United States was also left off because it seemed likely that those fans were not fans of the team, but rather the Institute itself.   The map seems to reinforce the idea from earlier posts that Australian sports teams largely come out of a regional fan base.

WNBL on Bebo and LiveJournal by Australian city
WNBL on Bebo and LiveJournal by Australian city
Overview map

WNBL on Bebo and LiveJournal by Australian city

Adelaide Lightning
Australian Institute of Sport
Canberra Capitals
Logan Thunder
Perth Lynx
Sydney Uni Flames
Townsville Fire

Regarding Facebook, I did check them using their advertising data that pulls from people’s interest lists.  There were none.  In fact, no one even listed the WNBL as an interest on Facebook.  There may be a number of Fan pages and groups on Facebook dedicated to these teams but this doesn’t look at them, just like when doing interest based research, I don’t look at LiveJournal or bebo groups.

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Australian Hockey League on everything

Posted by Laura on Thursday, 11 February, 2010

This is mostly a follow up to Australian Hockey League on blogger, LiveJournal, and LiveJournal clones and Another problem team is problem: Tasmanian Tigers.  I finished looking at the other networks that I’ve been looking at so far: Bebo, Twitter, Facebook, and Yahoo!Groups.  Given the size of this league and some of the name issues (two teams sharing names with other, bigger teams), I wasn’t surprised that the size was so tiny on these networks.  There isn’t enough data to provide any sort of meaningful analysis so I’m just providing a table of the size of the communities on the aforementioned networks based on the methodology discussed in other posts.

Australian Hockey League

Interest Canberra Labor Club Lakers New South Wales Waratahs NT Stingers Queensland Blades Southern Hotshots Tassie Tigers Victoria Vikings WA Thundersticks
Dreamwidth 0 0 0 0 0 0 0 0
DeadJournal 0 0 0 0 0 0 0 0
JournalFen 0 0 0 0 0 0 0 0
InsaneJournal 0 0 0 0 0 0 0 0
Blurty 0 0 0 0 0 0 0 0
Inksome 0 0 0 0 0 0 0 0
CrazyLife 0 0 0 0 0 0 0 0
scribbld 0 0 0 0 0 0 0 0
LiveJournal 0 0 0 0 0 0 0 0
Blogger 0 0 0 0 0 0 0 0
bebo 0 2 1 0 0 1 0 0
Facebook 0 0 0 0 0 0 0 0
Yahoo!Groups 0 0 0 0 0 0 0 0
Twitter 0 0 0 0 0 0 0 0
Total 0 2 1 0 0 1 0 0

The AHL has zero presence that I can find on Twitter, which is a bit surprising.  No one appears to even be reporting on them.  They also appear to not have a presence on Facebook.  Developing these two would probably help increase their overall visibility.

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AFL Canberra on Facebook, Yahoo!Groups and bebo

Posted by Laura on Thursday, 11 February, 2010

Somewhat surprisingly, no one lists Ainslie Football Club, Belconnen Magpies, Eastlake Football Club, Queanbeyan Tigers, Sydney Swans Reserves or Tuggeranong Hawks as an interest on Facebook.  On Yahoo!Groups, there are no mailing lists dedicated to AFL Canberra or its teams.

What is surprising is the comparatively large size of the AFL Canberra fan community on bebo where, when combined, includes thirteen people.  That’s twelve more than the next nearest network looked at.

Of the six teams, the Tuggeranong Hawks have the most fans at six. Ainslie Football Club, Eastlake Football Club and Queanbeyan Tigers come in second with two fans each.  Belconnen Magpies is fifth with one fan.  The Sydney Swans Reserves are last with zero fans.

The Tuggeranong Hawks fans are the oldest, averaging 21 years of age. Eastlake Football Club is in a close second at 20.5.  Ainslie Football Club and Queanbeyan Tigers have the youngest fans, with their fans being 18.  When people listed their city or state of residence, everyone listed Canberra or a suburb in the ACT.  In  at least two cases for Tuggeranong fans, they listed Canberra and another city.  The other cities included Perth and Batesman Bay.  All the fans of the Queanbeyan Tigers and the Tuggeranong Hawks were male.  This contrasts with Ainslie Football Club and Eastlake Football Club where their two fans were split equally amongst the two gender: One male and one female fan.

The composition of the AFL Canberra fan community is not particularly surprising, except for its youth.  Fans of teams in the league are local.  The population of the community is still small, especially when compared to the AFL on bebo. The gender split feels logical though I can’t clearly articulate why.  Given that it exists, the data fits with other data collected.

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NBL on Facebook

Posted by Laura on Wednesday, 10 February, 2010

I’m still looking at the NBL and this time, I’m looking at people interested in the teams on Facebook.   Today, using the Create Ad page, I set the variables for all with the exception of the country.  That I set for Australia.  I got the following table:

NBL on Facebook

League Interest Facebook
NBL Adelaide 36ers 2,200
NBL Brisbane Bullets 0
NBL Cairns Taipans 0
NBL Gold Coast Blaze 0
NBL Melbourne Tigers 0
NBL New Zealand Breakers 0
NBL Perth Wildcats 2,020
NBL Townsville Crocodiles 0
NBL Wollongong Hawks 0

There aren’t any particular patterns here that can be readily explained such as higher interest in teams from non-major leagues existing outside of Victoria, Queensland and New South Wales.  (Melbourne’s A-League team is first, with Adelaide in second, Sydney in third, Perth in fourth and Brisbane in fifth.)

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NBL Facebook team fandom by city and state

Posted by Laura on Wednesday, 3 February, 2010

This post is similar to the one for the ANZ Championship where I went to Facebook, found all the relevant fanpages and groups for a team, got their member lists, identified the city or country that a network was based out of and then counted added those together. This collection of teams is much, much bigger with about 200 cities or so and Microsoft MapPoint didn’t do a very good job as it missed 119 cities when Cairns and the Gold Coast are excluded. This makes things a bit tricky when trying to determine the geographic distribution of the community on Facebook. (Added to that, Map Point doesn’t want to put Cairns and the Gold Coast on the same map.)

One thing to note before looking at this, I’ve again excluded non-Australian and non-Kiwi members. If I was doing work for these teams professionally though? I would really target international student populations at the major universities and at high schools where there are high school exchange students. It looks like these fans account for a fair amount of fans on Facebook. Once they leave Australia though, those fans begin to lose value as the chance to monetize them is much less effective. They can add numbers to official Facebook fan pages but they aren’t likely to generate revenue. If a team’s goal is to convert people into potential ticket buyers, this is a problem. (For leagues such as the NRL and AFL where there is an international television agreement, I’d advise them make occasional posts reminding their non-native audience how they can tune in, encourage them to demand that their local satellite and cable providers give them access to these games to watch.)

Onwards with maps…

NBL  fandom by state

Overview map

NBL fandom by state

Adelaide 36ers
Cairns Taipans
Gold Coast Blaze
Melbourne Tigers
New Zealand Breakers
Perth Wildcats
South Melbourne Dragons
Townsville Crocodiles
Wollongong Hawks

NBL by  City

Overview map

NBL by city

Adelaide 36ers
Melbourne Tigers
New Zealand Breakers
Perth Wildcats
South Melbourne Dragons
Townsville Crocodiles
Wollongong Hawks

Related Posts:

ANZ Championship on Facebook’s fanpages and groups

Posted by Laura on Saturday, 30 January, 2010

bebo, blogger, LiveJournal and LiveJournal clones all have relatively small communities when compared to Facebook. It bothers me sometimes because to understand the size and shape of the online fan community on popular social networks almost requires looking at the site if I want to be accurate. The data you get from the advertising information is interesting but limited. Looking at fanpage and group membership is even more limited but at least you can get names and a better feel for location. I decided to do that for ANZ Championship teams. (There are just too many NRL and AFL and even NBL related groups for me to want to tackle at the moment.) I found the following list of groups and fan pages:

  • Adelaide Thunderbirds – ANZ Championship: Adelaide Thunderbirds
  • Thunderbirds Adelaide Netball Club Appreciation Community – ANZ Championship: Adelaide Thunderbirds
  • Thunderbirds are GO in the 2009 grand final! – ANZ Championship: Adelaide Thunderbirds
  • Canterbury Tactix – ANZ Championship: Canterbury Tactix
  • Pulse Netball – ANZ Championship: Central Pulse
  • Melbourne Vixens – ANZ Championship: Melbourne Vixens
  • Melbourne Vixens – ANZ Championship: Melbourne Vixens
  • Melbourne Vixens – ANZ Championship: Melbourne Vixens
  • Northern Mystics – ANZ Championship: Northern Mystics
  • Northern Mystics Fans – ANZ Championship: Northern Mystics
  • Queensland Firebirds – ANZ Championship: Queensland Firebirds
  • Southern Steel – ANZ Championship: Southern Steel
  • southern steel – ANZ Championship: Southern Steel
  • Sydney Swifts – ANZ Championship: Sydney Swifts
  • Waikato/BOP Magic Netball – ANZ Championship: Waikato Bay of Plenty Magic
  • West Coast Fever – ANZ Championship: West Coast Fever
  • West Coast Fever – ANZ Championship: West Coast Fever
  • Some of these groups have as many as 1,000 members and some have as few as 13. I went looked at the membership list, found the people who belonged to specific networks, identified the location of that network and then created a map based on those. Some cases, like for corporations, have no city specific location and some of the schools on the list are affiliated with bigger towns near them. The map below differs a fair bit from the similar map for to the one for bebo, blogger and Facebook. The major difference? Regional fannishness is much, more more apparent on Facebook.

    ANZ Championship on Facebook

    Overview map

    ANZ Championship on Facebook

    Adelaide Thunderbirds
    Canterbury Tactix
    Melbourne Vixens
    Northern Mystics
    Queensland Firebirds
    West Coast Fever

    ANZ Championship on Facebook: New Zealand

    Overview map

    ANZ Championship on Facebook

    Adelaide Thunderbirds
    Canterbury Tactix
    Melbourne Vixens
    Northern Mystics
    Queensland Firebirds
    West Coast Fever

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    Perth Heat on bebo

    Posted by Laura on Sunday, 24 January, 2010

    I’m going through my data to make sure I can easily find everything by league and city.  Back on January 3, I collected data for the Perth Heat community on bebo and found 27 people who were interested in the team.  If you are an Australian and don’t know who the Perth Heat are, that is understandable.  The Perth based team competes in the Claxton Shield, Australia’s premiere baseball competition.  The competition is a successor to the defunct Australian Baseball League.

    Of the 27 people, 15 are female (56%), 11 are male (41%) and 1 does not list a gender (3%).  This 50% female is unique on bebo, with the only other teams looked at so far having that percentage are the female New South Wales Swifts and Central Pulse.  I don’t know enough about baseball in Australia to know why this is so.  I might speculate that the bebo fans may be women related to or involved with men playing on the team.  For Australian rules football in the United States, where the game is not a major one, a lot of the attendees and people interested in teams like the Chicago United, many of the fans are female and connected to the team in some way.  That could account for it.  It may also be something like American expats could be more female and looking for a local team to cheer for that reminds them of home.

    The average age of the 19 fans who list their age is 26.5, median age is 27 and mode age is 29.  Fans of the team aren’t that old and look a bit older than some other communities on bebo.

    The Perth Heat have an international fanbase on bebo and Twitter:

    Perth Heat on Bebo and Twitter

      Barbagallo Perth Heat Barbagallo Perth Heat
    Country bebo Twitter
    Australia 7 32
    Ecuador 0 12
    Ireland 4 4
    Netherlands 0 4
    New Zealand 8 0
    United Kingdom 2 0
    United States 0 36
    Total 21 88
    % Australia 33% 36%
    % Ecuador 0% 14%
    % Ireland 19% 5%
    % Netherlands 0% 5%
    % New Zealand 38% 0%
    % United Kingdom 10% 0%
    % United States 0% 41%

    When I originally did the Twitter table, I thought shenanigans were at play because of the large number of international fans.  Given the bebo data, that Twitter data does not look as questionable.

    On bebo,7 Australians identify their state of residence.  (Or it can be easily figured out based on the city they live in.)  Six are in Western Australia and one is in Tasmania.  The Tasmanian is a bit surprising but otherwise, a regional team has a regional audience.  Seems pretty logical.

    Of all the networks looked at so far, the largest fanbase for this team is on Facebook with 800, then Twitter with 35 and bebo with 27.  The other services like blogger, LiveJournal and its clones have no other fans.  Bebo’s community is thus the smallest of the existing communities, but also the one with the most easily accessible demographic data.

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    New South Wales Swifts on LiveJournal, bebo and Yahoo!Groups

    Posted by Laura on Thursday, 14 January, 2010

    The New South Wales Swifts were originally the Sydney Swifts and part of the Commonwealth Bank Trophy.  When the event change and became the ANZ Championship and became more of a state versus state netball competition, the team’s name change.  The team names are used interchangably here depending on the original usage.

    The team has been discussed in an earlier post about the size of the ANZ Championship community on Twitter.  This post will look into the specific community dedicated to the New South Wales Swifts on LiveJournal, bebo and Yahoo!Groups.

    There is one group dedicated to the Sydney Swifts on Yahoo!Groups.  It was created on May 16, 2001 and currently has 50 members.  The group has been neglected and been the subject of spam starting in 2005.  Prior to that, discussion on the list had ended in March 2002 (with the admin having deleted three spam e-mails in November 2003).  There were 84 legitimate posts to the list in this period.  Graphing it, the posting volume looks like:

    This posting pattern is similar to that of the some of the less active AFL teams on Yahoo!Groups.  I joined the list to find out membership demographic information.  Only eleven of the current members joined when there was active posting to the list.  Ten people joined in the period with no posting, and the other 29 joined during periods of active spamming.   Of the 50, only four listed their demographic information.  When the list was active, the person who listed their age has 21, female and Australian.  After the period of active spam, the three people listing demographic information were all male and older.  Of the two who listed their country of residence, neither listed Australia.    (For the totals on Yahoo!Groups on my chart, this will listed at 50, despite the the fact that  only 21 or so are probably legitimately interested in the team.  At the moment, I do not have the time and ability to join every team related mailing list to determine who is and is not a legitimate poster based on join date.)

    On LiveJournal, there are two people who list the Sydney Swifts as an interest and zero who list the New South Wales Swifts as an interest.  Of the two, one updated a week ago, is 22 and from New South Wales.  The other has not updated in 162 weeks and does not list a country of residence.

    There are four people who list the Sydney Swifts as an interest on bebo and zero who list the New South Wales Swifts as an interest.  Only one lists their age, 20.  The other three list their location and all are based i New South Wales.

    The community on Twitter is the largest, with 90 people following the official team account.  Facebook, surprisingly, has no one listing the team as an interest.  Yahoo!Groups probably legitimately had the second largest following with 21 if we only count back in the day.  The fact that bebo and LiveJournal both have bigger interest than Facebook is also surprising.

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    Melbourne Victory on blogger

    Posted by Laura on Wednesday, 13 January, 2010

    Based on the somewhat data I have so far from Twitter, Facebook, LiveJournal and its clones, blogger and bebo, the Melbourne Victory are one of the most popular teams in Australia.  They are only behind Collingwood Magpies, Carlton Blues, and the  Queensland Maroons.  A lot of this is attributed to the 46,620 people who list the team as an interest on Facebook and 1,432 people following the team on Twitter.

    So far, only 28 teams have been looked at on blogger and here, the Victory fall in the middle of the pack with only 11 people listing them as an interest.  Most of the sampling on the network has involved the AFL and Queensland based teams.  Teams ahead of the Victory include Sydney Swans, Collingwood Magpies, West Coast Eagles, Adelaide Crows, Brisbane Broncos, Brisbane Lions, Geelong Cats, and the Western Bulldogs.

    What does this small community look like?  Of the eleven, nine list their country of residence.   Of these nine, eight are Australians and one is likely an Australian who is currently traveling the United States.   Of the nine Australians, seven list their state of origin and they are all from Victoria, six listing Melbourne as their home and one listing St. Kilda as theirs.  This is a team that draws, at least on blogger, from where it is based and does not have a larger, national following.

    Seven people list their age.  For mean, median and mode, age is the same: 22.  This is a relatively young fan community, especially when compared to a few of the AFL team communities on blogger.  The community is also a more likely to be male with 6 people identifying as male, 3 identifying as female and 2 not identifying.  Between the Adelaide Crows, Brisbane Broncos, Brisbane Bullets, Brisbane Lions, Carlton Blues, Collingwood Magpies, Essendon Bombers, Fremantle Dockers, Geelong Cats, Hawthorn Hawks, Melbourne Demons, and North Melbourne Kangaroos communities, only the Carlton Blues, Collingwood Magpies and Geelong Cats communities have a smaller female fanbase.

    It will be interesting to see how this community eventually compares to other A-League teams on the network.

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