Ozzie Sport

This post is basically an update of Version 2: Most popular Australian athlete and team related Twitter accounts by total followers. I haven’t actively sought to improve or update the accounts included on this list though there are a few new accounts.  A few accounts have been deleted and one has been suspended, LanceFranklin. Deleted and suspended accounts have been marked with a 0 for total number of followers.

This data was gathered on May 30, 2010.  It includes non-Australian teams that compete in Australian based leagues.  It also contains Australian some athlete accounts where the athlete competes for a club in an Australian based league.

Related Posts:

• Most popular Australian athletes, clubs, leagues and sport organizations on Twitter (October 11)
• Most popular Australian athletes, clubs, leagues and sport organizations on Twitter (October 4)
• Most popular Australian athletes, clubs, leagues and sport organizations on Twitter (version 2)
• Most popular Australian (and New Zealand) sport related Twitter accounts (November 16)

I’ve been data collecting again. In this case, I was updating my Facebook group and fan pages member totals. Eventually, this will all be written up and include an analysis of some patterns that exist. In the meantime, I feel the need to share of this data as the results… surprised me.  I was curious as to which Australian team had the most popular official Facebook page.  Bearing in mind that outside the AFL and NRL, my inclusion list is limited and that not every team has an official page… This list should not be considered all comprehensive.  Still, it gives a fairly good idea of what may be going on Facebook:

Related Posts:

• More popular Australian (and Kiwi) sport related Facebook fanpages and groups
• More popular Australian (and Kiwi) sport related Facebook fanpages and groups (November 23)
• One week Twitter change for Australia/New Zealand sport related accounts
• Most popular Australian (and New Zealand) sport related Twitter accounts (December 11)

One  of my favorite blogs does a lot of analysis based on Google  search results for a location.  I’m not equipped to do their level of analysis but I figured I could do something smaller to see if I could find any interesting patterns about sports in Australia.  What I did was develop a list of the major metro areas in Australia based on a list on Wikipedia.  I then searched for each city plus the term “Super 14″ or Socceroos.  An example search: “Super 14″ Canberra.  Next, I recorded the number of search results for each search.  Having done that, I got the following results:

Socceroos more popular:

• Albury, New South Wales
• Ballarat, Victoria
• Bathurst, New South Wales
• Bendigo, Victoria
• Bunbury, Western Australia
• Bundaberg, Queensland
• Burnie, Tasmania
• Cairns, Queensland
• Canberra, Australian Capital Territory
• Coffs Harbour, New South Wales
• Devonport, Tasmania
• Dubbo, New South Wales
• Geelong, Victoria
• Geraldton, Western Australia
• Gladstone, Queensland
• Hervey Bay , Queensland
• Hobart, Tasmania
• Kalgoorlie, Western Australia
• La Trobe Valley, Victoria
• Launceston, Tasmania
• Lismore, New South Wales
• Mackay, Queensland
• Mandurah, Queensland
• Mildura, Victoria
• Nowra, New South Wales
• Orange, New South Wales
• Queanbeyan, New South Wales
• Rockhampton, Queensland
• Shepparton, Victoria
• Toowoomba, Queensland
• Townsville, Queensland
• Tweed, New South Wales
• Wagga Wagga, New South Wales
• Warrnambool, Victoria
• Wodonga, Victoria
• Wollongong, New South Wales

Super 14 more popular:

• Adelaide, South Australia
• Bomaderry, New South Wales
• Brisbane, Queensland
• Darwin, Northern Territory
• Gold Coast, Queensland
• Melbourne, Victoria
• Newcastle, New South Wales
• Perth, Western Australia
• Port Macquarie, New South Wales
• Sunshine, Queensland
• Sydney, New South Wales
• Tamworth, New South Wales

Socceroos and Super 14 equally popular:

• Boulder, Western Australia

It looks like  regional patterns of liking rugby in Queensland and New South Wales hold up.  Adelaide, Melbourne and Perth can probably be explained as being larger media markets where they have a number of newspapers covering national leagues and a large number of book makers in the area who promote their Super 14 related betting.  Melbourne and Perth can probably also be explained as they both have teams.  The absence of the Super 14 possessing team Canberra is likely a result of the Socceroos playing a number of games in Canberra, and the commitment of the government to supporting its national sides.

Boulder is something of an enigma.  I cannot explain it.  I searched for both later in the day and there was a 30 results difference that favored the Socceroos by 30 results.

I’m not sure what this means in terms of any larger patterns that could be discussed.  It would need a larger sample of search terms to have real meaning about the comparative interest in soccer versus rugby.  It is something I may consider doing in the future.

Related Posts:

• Most popular Australian (and New Zealand) sport related Twitter accounts (December 1)
• Most popular Australian (and New Zealand) sport related Twitter accounts (November 24)
• Most popular Australian (and New Zealand) sport related Twitter accounts (November 18)
• Most popular Australian (and New Zealand) sport related Twitter accounts (November 16)

I’ve been checking the number of people who list a team as an interest across a number of social networks.  Yesterday, for networks where I had information on 215 teams I have on my list, I added together the number of people who listed a team as an interest in various leagues.  I got the following table.

Interesting to see what networks have what populations.  The WNBL is only really an interest on 2 networks while the AFL is present on every network.  These networks all have different population sizes so total numbers is really apple to oranges in some ways.  I then decided to rank the leagues by how popular they were on each network.  The most popular league ranks 1, the next most popular league ranks 2.  If there is a tie, they share the same rank.  The results of that are in the following table:

This table is a bit more interesting.  Across most networks, the AFL is the most popular league.  The NRL is the second most popular league.  First class cricket, compromising state cricket teams, is the third most popular.  The A-League and Super 14 are close behind.  When you get down near the bottom, patterns become interesting.  The WNBL is not as popular as Women’s Flat Track Derby Association.  This is largely a result of the large number of fans on Facebook.  AFL Canberra is also more popular than the VFL.  This is because of the high rank on JournalFen.

https://en.wikipedia.org/wiki/List_of_attendance_figures_at_domestic_professional_sports_leagues lists the attendance by league for six Australian sports leagues in 2009.  I cannot find a better list of attendance data for Australian sports league, especially the minor leagues.  That makes the rest of this analysis a bit problematic but moving forward anyway… This data is then put into the following table:

For total number of people attending during the course of a season, it certainly seems to track with the average league rank on the social networks in this sample.  Total people and total attendance seems to track some too.  I ran the correlation to confirm these observations:

Total attendance does correlate meaningfully.  Average attendance isn’t as meaningful but the correlation is still relatively strong.  There is a relationship there.

I’ve found that similar relationships exist with American baseball teams.  The issue of course is: Cause and effect.  Does high fan attendance lead to more fans listing their teams as an interest on social media? Or does becoming interested in a team on social media sites lead people to attending games?  It feels like the first but I have no evidence either way.

Related Posts:

• Version 3: Most popular Australian athlete and team related Twitter accounts by total followers.
• Most popular Australian (and New Zealand) sport related Twitter accounts (November 16)
• Most popular Australian athletes, clubs, leagues and sport organizations on Twitter (November 7)
• Most popular Australian athletes, clubs, leagues and sport organizations on Twitter (October 11)

Gaia Online is an anime, role playing themed social network aimed at an English speaking audience.  According to Alexa, the site is ranked the 2,988th most popular in Australia.  Given the target audience, I was curious as to how large the Australian based sports fandom was.  I went to the search page, selected interest and then searched every team on my list.

The list of teams on my list include: Collingwood Magpies, Carlton Blues, Queensland Maroons, Melbourne Victory, Brisbane Broncos, West Coast Eagles, Essendon Bombers, NSW Blues, Parramatta Eels, Adelaide Crows, Melbourne Storm , Wests Tigers, St. Kilda Saints, Sydney Swans, Fremantle Dockers, New South Wales Blues, Richmond Tigers, Sydney Roosters , Gold Coast Titans, Pretoria  Bulls (Northern Bulls), St. George Illawarra Dragons, Victorian Bushrangers, Cronulla-Sutherland Sharks, Johannesburg Lions, South Sydney Rabbitohs , Newcastle Knights , Brisbane Lions, Adelaide United, Manly-Warringah Sea Eagles, Geelong Cats, North Queensland Cowboys , Durban Sharks (Coastal Sharks)(Natal Sharks), New South Wales Waratahs, Sydney FC, Canberra Raiders, Penrith Panthers, North Melbourne Kangaroos, Melbourne Demons, Central Cheetahs (Vodacom Cheetahs), Western Australia Force (Western Force), New Zealand Warriors (Auckland Warriors), Wellington Hurricanes, Port Adelaide Power, Adelaide 36ers , Hawthorn Hawks, Central Coast Mariners Football Club, Brisbane Roar (Queensland Roar), Newcastle Jets, Perth Wildcats , Western Bulldogs, ACT Brumbies, Canterbury-Bankstown Bulldogs , St. George Dragons (defunct), Perth Glory, Melbourne Vixens , Australian Diamonds (national team), Canterbury Crusaders, Balmain Tigers (defunct), Gold Coast Football Club, North Sydney Bears (defunct), Barbagallo Perth Heat, Gold Coast United, South Australia Bite, Western Sydney Rollers, Wellington Phoenix, Illawarra Steelers (defunct), North Queensland Fury FC, Melbourne Tigers , Cape Town Stormers (Western Stormers)(Vodacom Stormers), Wollongong Hawks , Queensland Reds, Waikato Chiefs, South (Melbourne) Dragons, Australian Boomers, Tassie Tigers (Tasmanian Tigers), Townsville Crocodiles , Sydney Olympic , Cairns Taipans , Queensland Firebirds, Perth Blitz, South Australian Redbacks (Southern Redbacks), Western Suburbs Magpies (defunct), New South Wales Swifts (Sydney Swifts), Northern Eagles (defunct), Melbourne Rebels, WA Raiders, Box Hill Hawks , Casey Scorpions , North Ballarat Roosters , Auckland Blues, Sydney United , Australian Flames (national team), New Zealand Breakers , Queensland Bulls, Old Xaverians , Adelaide Thunderbirds , West Coast Fever, Sydney Kings , Mountains Kariong Cricket Club, East Bentleigh Cricket Club, Sydney Tigers , Penrith City Outlaws (UWS Outlaws), Gold Coast Blaze , Preshil Cricket Club, Western Warriors, Sydney Windies Cricket Club, Manly United , Otago Highlanders, Dandenong Jayco Rangers (Dandenong Rangers), Jinnah Cricket Club, Petersham RUFC Netball Club, ACE Netball Club, Orcas Netball, Australian Opals, Brisbane Bullets, Logan Thunder, Port Melbourne Borough , Fitzroy Lions, Newtown Jets (defunct), Alberton Cricket Club Inc., Australian Institute of Sport, Highett Cricket Club, Werribee Tigers , Gold Coast Seagulls (defunct), Canberra Capitals, Tuggeranong Hawks, Cumberland (defunct), Melbourne Phoenix , West Sydney Berries , Central Pulse , Gold Coast Chargers (defunct), Wollongong Wolves, Adelaide Lightning, Belconnen Magpies, Gold Coast Giants (defunct), Northern Bullants , Southern Steel , Waikato Bay of Plenty Magic, West Sydney Pirates, Adelaide Rams (defunct), Ainslie Football Club, Eastlake Football Club, New South Wales Waratahs, Perth Lynx, Queanbeyan Tigers, SA Fire, Sydney Uni Flames, Townsville Fire, UTS Gridiron, West Sydney Razorbacks , Western Reds (defunct), Bendigo Spirit, Fitzroy Reds, Newcastle Rebels (defunct), Northern Mystics , NT Stingers, Old Melburnians , Perth Orioles , Perth Reds (defunct), Queensland Sundevils, Tassie Tigers, Victoria Aces, Victorian Eagles, Victorian state team, Wollongong Mustangs, ACT Monarchs, Adelaide Thunder, AIS Canberra Darters , Annandale Dales (defunct), Bankstown City Lions , Bendigo Bombers , Blacktown City Demons , Bondi Raiders, Bonnyrigg White Eagles , Brisbane Spinning Bullets, Bulleen Boomers, Canberra Labor Club Lakers, Canterbury Tactix , Coburg Tigers , Collegians Football Club , Collingwood Magpies , De La Salle Old Collegians , Frankston Dolphins , Geelong Cats , Glebe Dirty Reds (defunct), Hunter Jaegers , Hunter Mariners (defunct), Marcellin Old Collegians , Marconi Stallions , Melbourne Kestrels , New South Wales Patriots , Northwestern Predators, NSW Wolfpack, Old Brighton Grammarians , Old Scotch , Old Trinity Grammarians , Perth Wheelcats, Queensland Blades, Queensland Rams, Rockdale City Suns , Sandringham Zebras , South Coast Wolves , South Queensland Crushers (defunct), Southern Hotshots, St Bedes/Mentone Tigers Football Club , Sutherland Seahawks, Sutherland Sharks , Sydney Swans Reserves, Sydney University Lions, University Blues , Victoria Vikings, WA Thundersticks, Wenty Leagues WheelKings, Williamstown Seagulls , and Wollongong Roller Hawks.

It is not a short list.  (At the same time, it isn’t all that comprehensive. It only includes about 215 teams of the over 3,000 various teams I know exist in the country.)  I found only seven teams had people eleven total who listed a team as an interest.  The teams included 4 from the NRL, and 1 from the AFL, A-League and Super 14.  Gaia Online is different in league representation that FaceBook, blogger, Twitter, LiveJournal and its clones, where the AFL dominates.

The teams represented on Gaiai Online include Brisbane Broncos (1), Parramatta Eels (1), Sydney Roosters  (3),  Sydney FC (2), Canberra Raiders (1), Western Bulldogs (1), and ACT Brumbies (1). The 11 team interests listing include 9 people using 10 accounts.

If the duplicates are taken out, the network is the youngest where age can easily be determined.   The average of all users on Gaia Online is 18.5.  This compares to 24 on bebo, 26 on LiveJournal and its clones, 28 on orkut, and 29 on blogger.

Three people list their city of residence.  Two of those are in New South Wales and one is the ACT.  This could explain the favoring of the NRL.   Everyone who lists a country of residence lists their location as Australia.  This is also unique when compared to other networks because except for the smaller LiveJournal clones, there is some one from another country who is a fan of an Australian based team.

Four people list their gender: Three female and one male.  This ratio is nearly inverse of what bebo and blogger are where 66% of bebo users listing an Australian team as an interest are male and 70% of blogger users are male.

Gaia Online’s unique audience has an impact on the type of Australian sports fans on it.  They are younger, more New South Wales based and much more female.

Related Posts:

• Version 3: Most popular Australian athlete and team related Twitter accounts by total followers.
• One week Twitter change for Australia/New Zealand sport related accounts
• Most popular Australian (and New Zealand) sport related Twitter accounts (December 11)
• Most popular Australian (and New Zealand) sport related Twitter accounts (November 16)

I finally finished compiling a list of LiveJournal and clones users who list various teams as an interest. The issues in doing this and other maps have been discussed in earlier posts. Not all cities are picked up by the software, not everyone lists the city they live in are two of the big ones. People can list multiple teams in the same league as interests (and thus be counted twice) or the same team as an interest across multiple clones (again, counted twice).

While teams from many leagues were looked at, not all those teams had people listing them as an interest and where the individual listed their city of residence. The following leagues did though: AFL, AFL Canberra, A-League, ANZ Championship, First class cricket, NBL, NRL, NSW Premier League, Rugby League/State of Origin, Super 14, and Victorian Amateur Football Association. To make the map more readable, some of the least represented leagues were left off the map.

The following map was created using MapPoint:

Play by City 220 15 1 AFL A-League NBL NRL Super 14

The map clearly shows a geographic preference in New South Wales for the NRL.  Victoria clearly prefers the AFL.  The rest of the country tends to also support the AFL.  The pattern of geographic distribution for fans of these leagues appears to fit patterns I have seen described elsewhere.  It will be interesting to see if these patterns hold for bebo.

Related Posts:

• Most popular Australian (and New Zealand) sport related Twitter accounts (November 16)
• Most popular Australian athletes, clubs, leagues and sport organizations on Twitter (November 7)
• Most popular Australian athletes, clubs, leagues and sport organizations on Twitter (October 11)
• Most popular Australian athletes, clubs, leagues and sport organizations on Twitter (October 4)

The Canterbury Crusaders are a Christchurch, New Zealand rugby team that play in the Super 14 competition. They are discussed here because the competition includes teams from Australia.  For more information on the Super 14, please read Wikipedia’s article.

On bebo, there are 51 fans of the team.  Because most people barracking for the team are Kiwis (77.8% or 28 of the 36 people listing a country of residence), this post will be rather brief without much analysis.  In addition to the Kiwis, the team on bebo has 1 fan from Fiji, 1 from the United Kingdom and 6 from Australia. The six Australians are distributed somewhat equally in the country: 2 from New South Wales, 2 from Queensland, 1 from South Australia and 1 from Western Australia.

25 of the 51 list their age.  Of these, the mean age is 28, median is 26 and mode is 18. The Queensland Reds community on bebo and LiveJournal and the Canterbury Crusaders on blurty, DeadJournal and Dreamwidth are not really big enough to compare age wise as the biggest has three people listing age.  49% or 25 identify as male, 29% or 15 people identify as female and 22% or 11 do not identify as a gender.  Compared to the Queensland Reds bebo community where all 6 identify as male, this community has a huge female population.

Related Posts:

• Socceroos: A creative research data dump (part 3)
• Melbourne Storm on LiveJournal and its clones
• Based on data to date: Biggest Australian sports fandom
• Canterbury-Bankstown Bulldogs on LiveJournal